The Journey of Business Casual: Tracing Its Origins and Modern Trends
Business casual has evolved from button-down shirts and khakis to jeans, running shoes and T-shirts. The shift is driven by the desire of employers and employees to ensure that their team members appear professional and neat.
Business casual was popularized in the 1980s during the boom in technology. It has evolved over the years.
A History of Business Casual
Business casual is a type of dress that is casual yet professional. The early 2000s saw companies started to understand the necessity for a more modern dress code. The changing economic climate as well as the advent of the internet has made it easier for workers to work from home.
Since then, the business casual style has grown and taken on new trends. The rules may differ based on the specific industry. For instance, some industries such as finance and law have a requirement for formal attire. But other fields such as technology and creative agencies allow for a more relaxed manner of dressing for business.
In traditional American workplaces, suits adorned with ties were commonplace during the 1960s. In the 1980s the power dressing fashion was still prevalent for women sporting shoulder pads and high heels. (Newsweek). The 1990s, however, the technology boom ushered into a more casual dress code, with Casual Friday as well as Dockers.
Dockers Khaki pants revolutionized what business casual clothing was. Levi’s released a manual on casual business attire in response to the popularity of these pants. The trend helped companies move away from suits.
Corporate Dress Code Evolution
Traditionally, dress codes for corporate employees were firmly defined and rigidly enforced. Many companies have discovered that a flexible approach to attracting and retaining employees is the most efficient method for a changing work environment. In allowing employees to feel comfortable, business casual clothing has increased productivity. It also reduces wardrobe expenses by allowing employees to mix and match clothes to meet different needs.
A dress code that is flexible is in line with remote working realities. Employees are able to concentrate on their job without worrying about whether they’re appropriately dressed https://insidemen.vn/ for video conferences. In addition, casual attire makes it easier to share information across cultures and time zones.
Some companies still have their employees wear business attire for law firms as well as financial companies. Some are also experimenting with less formal dress code requirements or even casual Fridays to improve productivity and morale. Consider your employees’ preferences and the specific roles they play when you consider relaxing the dress code in your workplace. Also, you should be clear about acceptable dress codes to ensure employees know who they can call if they need assistance or have concerns. This will help prevent confusion and minimize the possibility of a violation, for example showing up to work in damaged jeans or in inappropriate shoes. It will be much simpler for you to change the dress code for your employees.
Casual Friday Origin
It’s a little-known fact that Casual Friday which is the perks at work we are all familiar with and love, originated in Hawaii. The dress code change was initially designed to boost the sale of Hawaiian shirts. However, it spread across the country and is currently the foundation of our current Business Casual Dress Code.
The casual day grew in popularity and at the beginning of the 1990s companies had started to offer it as a standard employee benefit. Companies in the tech industry quickly embraced the idea, since their employees were used to wear T-shirts and jeans. With the advent of internet connectivity and the possibility to work remotely, the trend was accelerated.
HR managers were required to create guidelines for dress codes that strayed the lines between casual and formal. Levi’s was aware of the issue and decided to capitalize on their brand recognition with a clever marketing campaign. In 1992, they sent a guide on business casualwear to 25,000 HR professionals. This saved Casual Friday, and also helped Levi’s khakis be the go-to casual business look.
Casual Friday is a popular idea that is gaining popularity in the workplace today, but it can be confusing to some employees. Forcing people to wear clothing that causes discomfort leads to lower productivity, so it’s important to set clear guidelines to ensure that employees remain relaxed while still meeting the expectations of their employers. When creating a dress code for casual wear, it’s important to take into account the gender differences. The younger employees are more likely to prefer casual clothing than the older employees.
Style Trends for Business Casual Wear
The working environment has changed due to the introduction of hybrid schedules remote work, hybrid schedules and other emerging technologies. This has affected both men’s and women’s clothing choices, leading to the rise of casual business attire which aren’t as formal as traditional suits and tie wear.
While the more relaxed business casual dress code encourages a friendly and approachable workplace, it requires a certain level of professionalism. Employers who adhere to this dress code look for employees that are dressed properly, but not too casually. Avoid shirts that have cutouts, shirts that show the midriff and shorts with excessive cleavage. Also, it is essential to stay clear of flashy accessories and jewelry.
A shirt that has been tailored well and is a solid color or neutral pattern is perfect for the business casual dress code. It is also possible to put on sleeves to create a more relaxed appearance. The males can also decide to take off their tie.
MaryKathryn McArthur is the lead stylist for Short Story, an online retailer and personal styling service that caters to women of petite size. She believes the key to successfully navigating the business casual dress code is to find the “balance between formal wear and casual wear” and still maintaining an elegant look.